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Posted: Saturday, February 3, 2018 1:22 AM

Job Description
Job Summary

This role will work be an integral role in supporting our PPC marketing and re:marketing efforts. The Role will be a key driver in creating, analyzing, measuring and optimizing online marketing programs to realize marketing goals.

Responsibilities and Duties
:Monitoring and optimizing several hundred actively managed keywords
:Design, manage and implement Internet marketing programs including paid search marketing and remarketing
:Develop and manage metrics, understand and implement conversion codes for the purpose of tracking
:Analyze and report program performance; provide recommendations and results for improvement
:Manage regular reporting and tracking, report metrics appropriately and flag issues for internal stakeholders
:Propose new internet marketing strategies and methodologies
:Manage day:to:day client and company relationships through presentations, written reports and conference calls
:Other duties may be assigned.
Qualifications and Skills
:Deep interest and knowledge of SEM and business analytics
:Proficiency of all Microsoft Office products, including Word, Excel and PowerPoint
:Knowledge of PPC marketing, specifically Google AdWords and Google Analytics
:Google Analytics Individual Qualification and Google AdWords Individual Certification preferred
:Excellent verbal, writing communication and presentation skills
:Excellent organizational skills and inter personal skills
:Self:motivated with a high level of creativity and a sense of urgency
:Ability to manage several simultaneous projects and resources without losing focus
Highly organized and an eye for detail
:Bachelor degree or master degree with emphasis in, marketing, communications, advertising, or any related field
:Minimum of 3+ years managing PPC demand generations campaigns, specifically Google Adwords/ADNetwork
Company Description
Chaparral Motorsports is your one stop Motorcycle and ATV superstore, offering a great selection of motorcycle parts, accessories, motorcycle gear and motorcycle tires. We stock aftermarket motorcycle parts and factory OEM parts for thousands of dirt bikes, street bikes, cruisers, ATVs, UTVs and scooters. Chaparral is an Authorized Dealer for the likes of Honda, Yamaha, Kawasaki, Suzuki, KTM, Kymco, Can:Am and Polaris. If you are in the market for a vehicle, stop by our 160,000 square foot Southern California Motorcycle Dealership, where we have new and used motorcycles for sale.

Source: https://www.tiptopjob.com/jobs/77848811_job.asp?source=backpage


• Location: Inland Empire, San Bernardino

• Post ID: 160015112 inlandempire
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